
So you think you’re a packaging Expert?
Jargon in Packaging, is it helpful or a hindrance? While one company’s ATE is another’s OTE, and some people talk in GSM while others in Pounds, whether graycol or fogra, ecma or fefco, ultimately Jargon only helps to standardise when it’s used consistently. Previous Next But that’s the rub… having worked with and for a […]
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What does a hair cut and colour matching have in common?
We’re in lockdown again, hairdressers have closed and our grooming habits are back into sharp focus. I was thinking about colour matching while trying to cut my son’s hair and had an epiheny! [By the way, he’s nearly 3 but hates having his hair cut: This is a big challenge for us as untrained hairdressers […]
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Learning at work week – things we’ve learned while designing packaging from home
This week in the UK is “Learning at Work Week”.. And this got us thinking, there is a LOT we have learned in recent months from the current pandemic and designing packaging from home. Staying connected: It will come as no surprise that the internet has played a major part in the survival of most […]
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A life Less Ordinary – Coronavirus and Us
Now that businesses have had a chance to work on some adjustments to find some kind of “new normal” in response to the current pandemic, we would like to assure all that Pactivate are still here to cater for your packaging project’s needs (be it small or large!) and are doing the upmost to keep […]
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NHS Face Shields for Covid-19 3D Printed Design
Doing our bit to help ‘Shield’ the NHS In a time of crisis, it is up to those with the necessary resources to provide aid to the cause. We are among those who have stepped up to this challenge to support our NHS. Utilizing our 3D printer software, we have joined others across the UK […]
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Coca Cola: “Plastic bottles are only single-use if they are thrown away”
Since September 2019, the famous drinks brand has been using provocative messaging to re-frame the conversation about their ubiquitous single use plastic packaging. Sceptics would argue that by lobbying a change to the ‘single use’ definition, they would create a tax saving for themselves, but I think the conversation goes deeper. A recyclable plastic – […]
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How to Choose the Best Material for Your Food Packaging
There are various steps that make up packaging design for a food product, and these steps include deciding on the requirements, deciding on the identity of your product, and so on. But one particularly important step which needs to be taken into careful consideration is the material. The material of your packaging should be ideal, […]
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The Real Importance of Proper Packaging Design for Your Food or Beverage Product
When it comes to food and beverage packaging, there are certain requirements which need to be fulfilled, and these include safety and protection, freshness, identity, and more. Following these requirements will pave the way for great packaging for your food or beverage product. But this is only the tip of the iceberg. Once you have […]
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50 Shades of Gold – Top tips for designing Luxury Packaging
Packaging designers are often asked to help people with their bespoke Luxury packaging design. While the economy seems to be in turmoil, people are turning towards quality and longevity in their product choices as they can see the benefits of spending more now to save money in the future. With the growing awareness of the […]
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The Top Requirements You Should Keep in Mind when Packaging Your Food Product
So, you’ve come up with a great food product, and you’re fairly certain that it will start flying off the shelves once customers have had a taste of it. But the first bit is often the hardest: getting customers to try it out. This is where the packaging plays a central role; if your packaging […]
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