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The Magic of Cardboard – Artist Spotlight

by Vanessa Gott on June 3, 2021 in Design News

Here at Pactivate we’re pretty passionate about cardboard. Why? It’s recyclable, biodegradable and incredibly versatile. All-in-all a fantastic packaging material. Today though we’re focusing on the application of cardboard sculptures for art, rather than packaging, as we’ve stumbled across some incredible artists we just had to share! Daniel Agdag: “Sets for a film I’ll never […]

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“Staying In is the new Going Out” – 6 ways to create user engagement with packaging

by Vanessa Gott on November 30, 2020 in Food Packaging

The Unboxing experience What is an unboxing experience? Unboxing refers to the act of unpacking a box or product packaging. The unboxing experience is the memorable interaction a customer has when first unboxing a product for the first time. Think of the feeling you get at Christmas or on your birthday and the emotions you […]

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How can Multi-Sensory Packaging Elevate your Product?

by Vanessa Gott on September 3, 2020 in Food Packaging

Multi-sensory packaging is far from a new concept but is still something that can really boost your product above its competitors on the shelf. Why? Because by engaging multiple senses of the consumer there’s more chance of creating a lasting impression. So let’s take a look at just how each sense can be captivated through […]

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A Sales Manager’s Guide to Lockdown

by Vanessa Gott on August 14, 2020 in Pactivate News

Packaging is an industry which never sleeps, but many have had to re-adjust their strategy to make changes – Here’s our (light-hearted) step-by-step summary of our observations over the last few months… Step 1: Don’t Panic “Corona virus won’t affect us.” It’s easy to think (as we did) that everything will pass & that the […]

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​What You Really Need to Know about Labelling and Packaging Organic Food

by robinbtaylor on May 20, 2017 in Food Packaging

We all know how important the right packaging is when it comes to food products, home items, cleaning supplies, clothing, and so much more. But certain items require more deliberate and carefully-thought-out packaging than most. Organic food, for instance, needs to be labelled and packaged according to various regulations and stipulations, and if this isn’t […]

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Packaging design detail

New Indestructible PLA material

by robinbtaylor on March 31, 2016 in Design News

Sustainable and indestructible PLA material for primary retail packaging

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